What motivates you? Our motivation: making. And that is: dressing superwomen in accessible high-end ready-to-wear. We offer trendy fashion that is produced and staged to a high standard. Rich & Royal is for women who stand for something, who have taste and who go through life with attitude. Our own attitude: Maybe not everybody's darling, but definitely the most dynamic premium womenswear brand.
Behind Rich & Royal is Peter Stupp Mode Design GmbH from Freiberg am Neckar. Join us now and expand our successful position and relevance with us. Join us and support our vision of becoming the market leader in our segment - becoming the leading fashion brand in modern women premium.
We are currently looking for the following for our location in Freiberg am Neckar: :
Head of E-Commerce (M/F/D)
Full time
THIS IS WHAT YOU WILL DO WITH US - YOUR JOB:
- E-commerce business with impact: With a direct link to the management, you will be responsible for our online store and our marketplaces holistically and consistently develop our e-commerce business - from strategy to implementation. You will actively drive the growth of our e-commerce channel, identify potential and develop internationalization strategies.
- Build, Lead & Develop: You will lead your team in technical and disciplinary terms, develop structures and ensure that performance, processes and collaboration are at a high level.
- Online store - Where Brand Leads: Our online store is the digital flagship of our brand. You set the standard for experience, staging and quality and actively shape the further digital development of our premium womenswear brand - with the clear aim of taking it to the next level digitally.
- Marketplace business as a growth driver: You will expand our marketplace business in a targeted manner and develop it into a central growth driver - with a clear focus on scaling, relevance and performance.
- Customer Journey on Brand: You continuously optimize our Shopify setup and the customer journey and ensure that our brand is just as consistent, high-quality and desirable digitally as it is offline. You further develop our CRM and loyalty program "The Circle" and make it a real driver for customer loyalty and growth.
- Data-driven performance: You manage external partners and online marketing measures and make well-founded decisions based on KPIs and data.
WHAT YOU SHOULD BRING - YOUR SKILLS:
HARD SKILLS - NICE TO HAVE, LET'S TALK
- You have a background in e-commerce or digital marketing and at least five years of relevant experience, ideally in the fashion or lifestyle industry.
- You have already led teams and know how to create structures that work.
- You think entrepreneurially and manage your business confidently based on KPIs and data.
- You are open to new tools, especially in the field of AI, and use them to further develop processes, content and performance.
SOFT SKILLS - YOUR STRENGTHS ARE OUR SUPERPOWER
- Superior e-commerce instinct: You understand the interplay between brand, product and performance and know what works and what doesn't. You bring clarity to complex topics and make them tangible for teams and stakeholders.
- Ownership & Top Notch Quality: You take responsibility, make decisions and consistently drive issues forward. You set standards and ensure that quality and results in your team are at the top level.
- Fast Pace, Highly Dynamic: Our industry is dynamic - that's why you think quickly, act proactively and remain flexible. Even when things get intense, you maintain an overview and keep the pace high.
WHAT WE OFFER YOU - YOUR BENEFITS
- Culture and short lines of communication: Owner-managed company - our management is present & approachable
- Working hours & location: Flexible working within the framework of flexitime and the team's peaks
- Vacation: 30 vacation days per calendar year
- Income: Top earnings & individual development opportunities - performance pays off
- Workplace: High-quality IT equipment, such as laptop and iPhone
- Mobility: Good public transport connections, on-site parking and bike leasing options
- Early access & discount: Around 66% on our Rich & Royal Looks - for our superwomen
- Allowances & discount: Corporate benefits, company pension scheme and fitness via EGYM Wellpass
NOW IS THE TIME - THIS IS YOUR CALL
Are you really motivated and can identify with our mindset? Go for it! We look forward to getting to know you - we can always use excellent performers.
YOUR APPLICATION
- Cover letter, CV plus details of when you can start and what your salary expectations are
- by e-mail to karriere@richandroyal.de
- Subject: "Application - First name Last name - Head of E-Commerce (m/f/d)"
If you have any questions, please contact our Team Lead People & Culture, Alena Tschullik.


